I have always loved dress­ing up my chil­dren. The main requests are con­ve­nience, com­fort for the child and qual­i­ty and price for me.

And it took so much time to assem­ble this puz­zle that a deci­sion was made — I am cre­at­ing my own brand of chil­dren’s cloth­ing! The deci­sion was made, it began to act, and today I can not only dress my chil­dren in com­fort­able and high-qual­i­ty clothes, but also help many moth­ers in solv­ing this prob­lem.

The main cloth­ing para­me­ters that I adhered to when cre­at­ing the DALEMI brand:

1. Com­fort­able

If a child is beau­ti­ful­ly dressed, but he is not com­fort­able in an out­fit — he is squeez­ing some­where, rub­bing some­thing, he will feel awk­ward, embar­rass­ment will appear, he will be capri­cious. Com­fort­able clothes, on the con­trary, give the child addi­tion­al peace of mind and self-con­fi­dence.

2. Con­cise

The abun­dance of decor and acces­sories rather com­pli­cates the care of clothes than adds beau­ty to the prod­uct. Dress­ing up a girl in lace and shout­ing “don’t sit on the steps — you’ll get dirty” is, of course, not an option. Cloth­ing should be easy and well washed and retain its appear­ance and shape dur­ing wear.

3. Indi­vid­ual

Cloth­ing should be indi­vid­u­al­ly select­ed and like the child him­self. And here the main thing for par­ents is to con­trol so that bright­ness does not turn into clum­si­ness, and fol­low­ing fash­ion into blind imi­ta­tion.

4. Com­bined

When buy­ing dif­fer­ent wardrobe items, you need to think about how they will be com­bined with each oth­er. This is the advan­tage of being attached to a brand: choos­ing things from one col­lec­tion, you are guar­an­teed to get clothes that are per­fect­ly com­bined with each oth­er.

5. Uni­ver­sal

Even at the hol­i­day, the child wants to behave in the usu­al way — run, jump, play with friends, and you should not lim­it chil­dren in this. Smart clothes can and should be com­fort­able and prac­ti­cal.

When cre­at­ing the DALEMI brand, all these para­me­ters are 100% rel­e­vant — now you don’t have to rack your brains where to get com­fort­able, beau­ti­ful and afford­able clothes for your wal­let.